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SVX-7740, a new thermoplastic polyurethane grade, maintains elastic rebound performance down to -20°C — a specification driven directly by cold-climate footwear customers who reported midsole stiffening in earlier grades.
The grade was co-developed over eighteen months with three footwear brands and is now in qualification testing at two additional customers.
Recognised for on-time delivery during a raw-material shortage that affected the wider polyurethane market.
Four of six production sites now operate on closed-loop water recovery, cutting freshwater intake by 31% group-wide.
The new site adds 40,000 tonnes of annual polyurethane capacity and begins Performance Coatings production in Q3.